Social Media For Small Business
Blogs and Micro Blogs
WordPress is such a successful website platform because Google loves blogs. It would be good idea for most small businesses to base their sites around this platform and integrate this with a Twitter account. Not only will this keep your content fresh ( hint – essential) it will do wonders for your SEO too.. Learn more ……..
Youtube is the second biggest search engine on the Internet and guess what?. Yes its owned by the biggest, Google. There are other important content communities but getting some videos produced to promote your site and give value to your customers is a great way to boost your SEO and your community ( hosting them on YouTube of course) Learn more…
Facebook were a country it would be the third biggest in the World with its near 800 million users. It’s the one to be on. Although there are others that are vitally important to you depending on your sector. If you understand the importance of word of mouth then you understand what this is all about. Facebook and its like are Word Of Mouth on Steroids….. Its probably the most import thing for your business next to getting your web site seen. Learn More…..
The Importance of Blogs and Micro Blogs
Blogging brings many benefits for small and large businesses. Surveys show that people prefer to trust those companies more, which tend to engage in blogging. In particular, is powerful in the following areas:Customer communications: You can let your customer ask you queries about your products in form of comments or you entertain their needs through blogs. This improves the mutual understanding among you and your clients. You can even get new ideas for your product or services. It can be very customer friendly. This is an easy medium to get in touch with customers and can help in updating them about new products and offers.Public Relations: You cannot go door to door and campaign about your brand as effectively as the blog allows you to do. Building relations with the general public, mainly your customer is the key to a thriving business.Blogging and even micro blogging is the easiest way to do this.The image of a brand is very crucial part of e-commerce. When you have trouble fulfilling the requirements of customers, bad press can play havoc. and its easy to damage your reputation. Blogging can make discussing the issues easier and more open and can smooth the ups and downs of customer relations..Search Engine Marketing: Google is placing more importance on Social Signals when if comes to ranking pages in searches, so this is vitally important. Additionally, it is a great way to increase organic web trafficIf you want to learn more about blogging and see how to do it yourself then take a look at our blog.If you’d like help with your then take a look at our packages or contact us for a free consultation.
Using Content Communities
There are many and too many to cover them all. However, you need to know how to utilise the biggest, Youtube.YouTube is a video-sharing website, created by three former PayPal employees in February 2005 and the idea was to create a place where people could upload and share their videos. A this is still its prime use. However it has become much more important for business and a place to provide value to their customers and an opportunity to showcase new products and services as in these two examples.
Straight Commercial Video
Getting your videos highly placed in Youtube search and also Google SERPs is essential to turning this strategy into visitor and customer flow. Remember that because of the link between Google and Youtube you can get your high ranking Youtube Video to show in Google Search. In fact in certain cases it can be easier to rank your video in Google search than it is to rank your website.There are other content communities that you will need to engage with, and which one depends on the sector you operate in.The principles of how to do this are fairly universal and there is plenty of content on the web if you wish to learn and do it yourself. However, if you want to drive customers to your door and improve your website SEO through the use of content communities then give us a call on 01926 651022 or use the contact form here.
Social Media For Business
There is more to it than just Facebook put one thing’s for sure your strategy must include Facebook. This video covers most of the why……
If you’d like to learn more about face book for business and how you can use to benefit your business then download our free book on the subject here.If you’d like us to start sorting out your Facebook presence and engage your customers and their friends more effectively then give us a call on 10926 651022 or use the contact form hereIn addition there are other social media sites that you can’t ignore such as Yelp, Foursquare, Trip Advisor and many others. Depending on the sector you work in will determine which ones are important to you. For example if you are a restaurant owner your Facebook page will be essential but managing your reputation through Yelp, Foursquare and other sites must also be high on your priority list. Have a look around and search around in Google, you’ll see what we mean. If you need any help just give us a call.